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FAQs

Getting Started with Walmart Seller Central

How do I open a Walmart Seller Account?

Not yet selling on Walmart? Become a Walmart Seller first here!

Through our affiliate link, you get priority approval. Visit Walmart Marketplace and click “Request to Sell.” You’ll need your business tax ID (SSN not accepted), W-9 or W-8 form, a business bank account, and product information. Once approved, you can set up your catalog and start selling. 

What are the requirements to sell on Walmart Marketplace?

Walmart requires sellers to :

  • Possess a U.S. business tax ID and EIN
  • Have a U.S. business address and bank account
  • Display high-quality product listings with UPCs
  • Demonstrate fast and reliable fulfillment history
How long does it take to get approved as a Walmart seller?

The approval process usually takes 1 to 4 weeks, depending on the completeness of your application and Walmart’s verification process.

About WAMP

What is WAMP?

WAMP works in the same way SellerAmp does, but for Walmart. For those who aren’t familiar with SellerAmp, SellerAmp evolved from founder Al Carlton’s deep programming background and his own successful OA, RA and wholesale Amazon selling business. After coming up with creative manual ways to validate whether products were worth his investment, he realized the void in the market and began creating tools to support sourcing activities.

SellerAmp's flagship tool SAS, Sourcing Analysis Simplified, provides key analysis that enables users to make their own, educated decisions on whether to source a product to sell on Amazon. SAS does the heavy lifting on analyzing the product, calculating profit and ROI, looking at its history, other sellers, alerts you should know about and many other data points. Ultimately you have the information you need to make a decision on whether to invest. SAS was so successful, users requested a similar tool for Walmart, thus, WAMP was born!

How does WAMP help Walmart sellers?

WAMP makes data-driven decisions easy by showing:

  • Estimated monthly sales
  • Profit margins & fees breakdown
  • Product demand trends
  • Competitor analysis
What are the core features of WAMP and what new features are coming?
  • Profit Calculator - Instantly see ROI, profit margins, and all costs - including shipping and Walmart fees, so you know what you’ll earn and can buy with confidence.
  • Historic Charts - WAMP charts track price, Buy Box, reviews, offers, and ratings over time, helping you spot patterns, monitor competition, and make smarter sourcing decisions.
  • Offers - Displays competing sellers, their current stock levels, and pricing, giving you a clear view of market competition and potential opportunities.

We're currently working on brand new features coming very soon! Subscribe to be the first to know!

Using WAMP

Do I need a Walmart Seller Account to use WAMP?

Yes. Once you have an account, WAMP integrates seamlessly with your listings to give real-time insights.

Is WAMP available as both a Chrome extension and mobile app?

You can research products from your desktop browser, we're currently working on the iOS and Android mobile apps!

Can I use WAMP to analyze existing Walmart products?

Absolutely. WAMP scans Walmart’s catalog and provides estimated sales, demand, and profitability metrics for any product.

Pricing

How much does WAMP cost?

WAMP Beta is FREE!

By using WAMP during Beta, you’re not just testing, you’re helping shape the future of the platform. As a thank-you for being part of this journey, all Beta testers will receive an exclusive discounted price when WAMP officially launches.

Can I cancel anytime?

Yes, WAMP Beta hasn't got a subscription or long-term contracts. If you decide to stop, just remove the Chrome extension from your browser—no strings attached.

Support & Resources

Where can I learn more about selling on Walmart?

WAMP’s blog and learning hub provide tutorials, strategies, and step-by-step guides for Walmart sellers. You can also explore Walmart’s official Seller Help Center.

How do I contact WAMP support?

Need support? Reach out anytime at support@wamp.com or connect with us instantly through the in-app chat. We’re here to help you succeed.